In response to the tragic deaths that occurred during the Veld Music Festival in Toronto this summer, the Toronto Police Service have teamed up with DDB Canada to produce a public service announcement video on "Molly". Check out the video below:
Please read the official message below:
In response to last summer’s tragedy at the Veld music festival at Downsview Park where two people died and 13 became ill after ingesting substances, Toronto Crime Stoppers have partnered with advertising firm DDB Canada to produce a video warning individuals that ecstasy – also known as Molly – is dangerous for consumption.
The “Cooking with Molly” public service announcement was unveiled at this year’s Toronto Crime Stoppers Month media launch at police headquarters on January 9.
“This is in response to the summer rave tragedy where two young adults lost their lives as a result of consuming an unknown narcotic pill they likely believed was ecstasy, which is an MDMA compound pill and goes by a number of street names, the most common being Molly,” said Detective Chris Scherk, the Crime Stoppers coordinator. “Molly isn’t made in a pharmaceutical company. It’s made in basements, garages and on the streets. We are hoping that this video will resonate with youths and adults. Truly, you don’t always know that what you are told is what you are given.”
Through the Crime Stoppers program, tips helped solve homicides, robberies, break and enters, severe child abuse cases and a previously unknown inter child luring predator in the last year. All those tips remain anonymous.
Anyone with information about a crime that has occurred or is about to occur can contact Crime Stoppers anonymously at 416-222-TIPS (8477), online at www.222tips.com, text TOR and your message to CRIMES (274637) or Leave A Tip on Facebook.